You’re ready to jump into the real estate market, list your home, and make a successful sale—congratulations! Deciding to embark on a property sale is no small decision. Ensure the process is seamless, lucrative, and productive by avoiding these common seller pitfalls.
1. Not Strategically Pricing Your Home
You’re likely wary of pricing your home too low—you don’t want to leave money on the table. However, did you know that pricing your home too high can be just as costly? Don’t allow your home to sit on the market for too long and be ignored by interested buyers by listing it for more than it’s worth. A savvy broker will perform a Comparative Market Analysis for an accurate valuation.
2. Selling As Is
Sometimes, in the rush to get a home listed and sold a seller will forgo making simple repairs or value-boosting upgrades. Even if your home isn’t in absolutely perfect shape, a few thoughtful repairs could be just what tips a buyer on the fence over to your side and convinces them to make an offer.
3. Skipping Staging
Staging allows buyers to envision their future lifestyle in your home. By putting away personal artifacts, clearing rooms of clutter, and prioritizing a simple but chic design, you’re encouraging them to picture their day-to-day in your property.
4. Ignoring the Power of Marketing
It seems that nowadays everyone scrolls through real estate listing websites looking for homes—even if they’re not in the market for one! However, do not underestimate the power of targeted social media posts, a compelling property website, and even print pieces. A professional marketing campaign can be exactly what a listing needs to get it in front of the right buyer.
5. Unwillingness to Negotiate
We all want our dream offer. However, when entering negotiations, try to be realistic and keep an open mind. Don’t settle for less than what you, and your agent, believe the home is worth, but also don’t pass up a great offer because you’re hoping for an unrealistic “perfect” offer.
6. Not Leaning on a Trusted Advisor
It’s normal to not be a real estate expert—that’s why it’s critical to enlist the help of one. Allow our team to guide you to success and help you avoid these mistakes as we take you to the finish line. Please reach out to us today if you’re looking to reach your buying or selling goals.
If you’re interested in diving into more market data or want to discuss your buying or selling plans, please reach out to us today.
