Sotheby’s International Realty® has recently released their 2016 sales report, including a substantial $95 billion in yearly global sales volume (USD). This figure represents the highest annual sales volume performance in the history of the brand. The news of this benchmark figure was reported by CNBC writer Phillip White who went on the say that “During a year when the words "slowdown" and "slump" were used to describe the luxury housing market, 2016 turned out to be a banner year for Sotheby's International Realty.”
To read the full article, please visit: CNBC | Sotheby's International Realty sees big growth in a tough market, while telling people 'what they may not want to hear'
Other notables from the Sotheby’s International Realty® 2016 Review include:
Global Growth
In 2016, Sotheby’s International Realty® added 45 new offices to its network around the country, bringing the total to 880 offices with 20,000 sales associated across 70 countries and territories worldwide. The brand has opened its first offices in the European cities of Austria, Croatia, Slovakia, Slovenia and Montenegro this past year.
Innovative Technology
In 2016, the Sotheby’s International Realty® brand was at the forefront of innovative technology and began utilizing 3D home tours with virtual reality capabilities.
To read more, please visit: Dennis Paige | Matterport Technology and 3D Home Tours
Sotheby’s International Realty® also launched the first luxury real estate app for Apple TV, which allows users to view a curated selection of high-resolution photography and high-definition video from extraordinary properties around the world.
To learn more, please visit: Sotheby’s International Realty® | Apple TV
The Sotheby’s International Realty® website also saw a tremendous increase in traffic, up 54% from 2015 with 22 million unique visitors in 2016.
“All told, Sotheby's has seen annual volume explode over the past 12 years, from $4 billion to $95 billion in 2016” reports White.
As the largest affiliate within Washington State with more than $1 billion in annual sales (year over year), Realogics Sotheby’s International Realty brokers are resident experts in their communities and consistently represent the highest average selling prices and the greatest listing production per broker when compared with the top ten largest real estate brands servicing our area.
Working with such a strong and innovative brand allows me the ability to successfully assist clients with all of their real estate needs. To learn more, please contact me here.